Domain Name

A Domain Name are simply referred to as a domain. They are something like a piece of online land where you buy the name to get exclusive rights for the use of it and to build a website on it. Domain name registration ensures that you are the owner of the domain but not the legal owner of the name as would be the case with trade marking and patenting intellectual property rights. Trademark registration of your domain is a separate more expensive step forward once you have established a reputation and client base through the use of the domain name or have a brand name to protect you the without hesitation protect your business domain name by registering a trademark.

A Domain Name will give you exclusive rights to use the name as it is assigned to a numerically addressed IP address.  The best way to register a domain is online through an agent. There are nation specific e extensions, such as .com (largely for the US) and com.au (Australia). An established brand name will need to be registered in all the country extensions they are marketing to and need to protect their IP in.

Sometimes a free Domain Name is offered as part of a website building and hosting package. You can also buy domains in bulk at a cheaper rate though discount domain sellers and sell a domain name at a premium price if it a sought after name and has acquired some domain age. Websites that have been established over a few years also have great value especially if they have acquired backlinks from other sites which helps elevate their position in their search rankings. A well thought out Domain Name using lots of research and professional website designer advice will eventually earn great value in the same way as property in a premium location.